Our work / Founder support

You do not need every answer to take the next step.

Work through customer discovery, business validation, and the decisions between a promising idea and a pilot.

Illustrative example

Would people use a neighborhood repair service?

A founder wants to help people repair household items instead of replacing them. A website or app is one possible response, but it is too early to know whether that is what people need.

What the team could make

A customer discovery plan

Identify residents and repair providers to learn from. Ask about the last broken item, what they did, and what made repair difficult.

A testable service idea

Sketch one simple way to connect a resident with a repair provider. Test the explanation before investing in software.

A clearer decision

Record the evidence, the unanswered questions, and what the founder would need to learn before running a pilot.

Who this is for

Social impact founders and innovators, including people who have had less access to established entrepreneurial networks.

Make the problem clear.

Before building a product or polishing a pitch, it helps to understand who needs the solution and why. We support founders in describing the problem, identifying the people affected, and separating what they know from what they still need to learn.

Turn assumptions into evidence.

A conversation, prototype, or small pilot can teach more than a long plan. We help founders think through the next useful test, the evidence it could produce, and how the result might change the idea. Learning that something needs to change is part of the work.

Bring the right perspectives into the room.

Founders benefit from people who ask thoughtful questions and share experience. Mentorship, business model work, cross-cultural learning, and practical introductions can all have a role. The right support depends on the venture and the people building it.

Keep the public benefit in view.

Social impact should be part of the problem definition and the decisions that follow. Who benefits? Who might be left out? What would make the solution accessible and sustainable? We help founders keep those questions connected to the work of building.

Let’s find the next useful step.

Talk about your idea